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Digital ads bring Google and Meta under investigation

Digital ads brought Google and Meta under the magnifying glass of both the European Commission and the UK’s Market Authority. They investigate if a deal between the two giants distorted competition in the digital ad business. Antitrust investigation for digital…
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Breach reminds Google about the advertising cookies

After a big fine for its advertising cookies, Google tries again to get rid of them. France ordered Google to pay a fine of 150 million euros, earlier this month. Now, the giant announced its second try to replace these snippets. Advertising cookies’ revenge…
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Dark patterns to become illegal in the EU countries

A key European Parliament committee agreed to a ban on dark patterns that trick web users. Also, they would like to ban advertisements targeting minors. The tougher regulation could spell trouble for tech giants in negotiations with any EU country. Dark patterns…
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Third party cookies die. Will we live an ad free life?

For most of us – online users, and our privacy, an ad free life would be the best. Just imagine browsing the internet without pop-ups or ads that cover the content we are interested in. But marketers are worried about the death of third-party cookies that Google…
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Companies use Google ads to promote spying apps

Some Google ads forced the company to ban some of them for “stalkerware” apps, which can be bought and downloaded by anyone. These consumer-grade spyware apps are often marketed to parents, who want to use them to monitor their child’s activities with the…
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Google addresses privacy risks with 10 billion dollars

Google has made a 10 billion dollar commitment that will address the privacy risks and cybersecurity of the US government. The company plans to beef up critical infrastructure including crucial computer programs. Also, they will expand their zero-trust programs, and help…
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The saga goes on: Google tracking cookies die hard

Google tracking cookies will remain in place at least until 2023. The company has delayed its plan to block third-party cookies from Chrome. These are small bits of code that websites can set on a user’s computer. They work like browser “cookies” and allow…