You may want to block Facebook ads for so many reasons. Either because they are not relevant, annoying or promote places you are not interested in. But you wonder how you can do this effectively.
Facebook has become the biggest network for connecting people. But it is also a great marketing channel for businesses to reach many people and build their brand awareness. Here is what you need to know and do, in order to enjoy the platform and stay away from annoying ads.
An overview of why you need to block Facebook ads
It is all about advertising on Facebook. For the platform, it is the main source of income. And companies spend a lot of time and money there. Which is 100% normal if you think about it and somehow unavoidable.
According to reports, Facebook partners with around 300 million businesses. That is a big place and if they are successful, they can easily expand their reach. So, to advertise successfully, they need to understand Facebook.
Businesses on Facebook can connect with their future customers and gain their trust. Besides, they can use Facebook to market every aspect of their business.
Brands present great offers to get users’ attention. They tell stories about their products or services. Also, they do their best to make them valuable for users and turn them into users on social media. Of course, their final purpose is to make as many users as possible buy the product or service they sell.
So, each company that is on Facebook does its best to reach the right users, that can become customers. But do they think about what users really want? Well, not exactly.
Most of us get annoyed by all the ads that appear on our Facebook wall. Or even in Messenger. Moreover, they are usually there based on the trackers that see us visiting some websites or clicking some links.
Are you comfortable with it? Neither are we!
Understand how Facebook ads work
It is all about advertising on Facebook. For the platform, it is the main source of income. And companies spend a lot of time and money there. Which is 100% normal if you think about it and somehow unavoidable.
According to reports, Facebook partners with around 300 million businesses. That is a big place and if they are successful, they can easily expand their reach. So, to advertise successfully, they need to understand Facebook.
Businesses on Facebook can connect with their future customers and gain their trust. Besides, they can use Facebook to market every aspect of their business.
Brands present great offers to get users’ attention. They tell stories about their products or services. Also, they do their best to make them valuable for users and turn them into users on social media. Of course, their final purpose is to make as many users as possible buy the product or service they sell.
So, each company that is on Facebook does its best to reach the right users, that can become customers. But do they think about what users really want? Well, not exactly.
Most of us get annoyed by all the ads that appear on our Facebook wall. Or even in Messenger. Moreover, they are usually there based on the trackers that see us visiting some websites or clicking some links.
Are you comfortable with it? Neither are we!
Understand how Facebook ads work
Marketers have a huge audience on Facebook that they want to monetize. They try different types and formats of ads for different campaigns.
And Facebook built a real ad machine for this. This seems to offer businesses the best opportunities to connect with users. In fact, the platform did this for its own profit.
Facebook ads are displayed in our News Feeds. So, each time we click on an ad, the system sets a cookie. This piece of code identifies each user’s IP address and shows an offer to buy something from the advertiser.
Once users reply positively to ads, advertisers start tracking them all over the internet, with the same kind of ads. Or maybe with related ads. It means that personal data have been shared between platforms.
Thus, companies try to make the most out of their ad campaigns. And they really care about our data just in order to earn more money. And Facebook earns even more! By using our personal data.
Block them before they reach your browser
So, do you think you have enough reasons to block ads on Facebook? If so, here is the best way you can do it.
Block the ads that are disruptive, that jeopardize personal data and become annoying. Use a native ad blocker on your Windows machine, to make sure you can do this.
Ad Guardian Plus blocks Facebook ads. As it stops social media trackers from reaching browsers, we prevent the platform from selling our personal data to advertisers. So, there is more gain: advertisers will not follow us on other websites, either.
Moreover, it will also block social media buttons, which help Facebook collect more data about our behavior.
Guard yourself now against ads and trackers, with Ad Guardian Plus.
