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Ad fraud might hit $100B, advertising companies worry

Ad fraud has become a very big issue for both users and the advertising agencies. Different forms of it might reach a cost of $120 billion, until 2023, in the U.S. only. This means up 21%, from 2021. High growth of different forms of ad fraud The ad fraud varies a…
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Digital ads bring Google and Meta under investigation

Digital ads brought Google and Meta under the magnifying glass of both the European Commission and the UK’s Market Authority. They investigate if a deal between the two giants distorted competition in the digital ad business. Antitrust investigation for digital…
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Would you use YouTube shopping? Learn what it will be

YouTube shopping should be available this year, according to Neal Mohan, chief product officer (CPO). He also revealed a few of the platform’s other plans for this year. What would YouTube Shopping be? Although we might think that YouTube is going to sell…
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Learn how to block Facebook ads! Stop them forever

You may want to block Facebook ads for so many reasons. Either because they are not relevant, annoying or promote places you are not interested in. But you wonder how you can do this effectively. Facebook has become the biggest network for connecting people. But it is also a…