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Bing is ready to replace Google search in Australia

Bing could be the new search engine that Aussies will use if Google leaves the country, as it threatened. Microsoft’s representatives mentioned their support for Australia’s plans about the so called News Media Bargaining Code. This comes after Google mentioned…
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Google has a fresh $46bn obvious reason to show ads

Google’s reasons to show ads all the time when we are online seems to be stronger than ever. Alphabet, Google parent company announced record revenues for the second quarter since the pandemic started. The amount is as large as $56.9bn, out of which $46bn came from its…
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Google will finally pay publishers for their content

Google announced it would pay publishers to reuse the snippets of their content. This comes just a few days after it tried to show how much money it brought in Australia, in order to avoid such payments. In fact, the giant also tried to avoid paying French publishers…
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UK would come with a new code for data transparency

Data transparency will receive a new boost from the UK government. The authorities announced that they would develop a new code for the tech companies, in order to let users better control their data. So, a Digital Markets Unit will create, together with other…
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Advertising: The fight for and against intrusive ads

The advertising environment is changing and becomes very painful, even for the huge players. At the same time, this would be the best news for all the internet users. The death of the third-party cookies seems imminent. This is because they are the means that allow…