Many users don’t realise they need to stop trackers if they want to stay safe online. Because they collect and store much of our private information. Search engines, social networks, and advertising companies are tracking and storing a substantial amount of personal data.
Learn why you should block trackers and how to do it
April 23, 2021
We should block trackers, as they follow our online activity. Do not take it for granted! Read this article to find out more and make an informed decision.
Trackers are hidden in the code of the websites and gather data about every use. Also, social media trackers which…
Learn how to block Facebook ads - free useful tips
April 9, 2021
Advertisers might consider Facebook ads as a good solution for
their brand and products. And they use them especially when they
target people over 30. Still, even these people become annoyed at
some point and wonder how they could stop these ads from following
them.
In…
Data protection rules: Ban on the use of dark patterns
March 16, 2021
A judge in California decided to stop dark patterns breaking data protection rules. They are interfaces that trick and frustrate users when trying to activate or deactivate cookies, delete an account or cancel a subscription.
California bans tricky patterns
Although…
Farewell online tracking? Google changes the rules
March 4, 2021
The online tracking system might become history after Google’s game changing move. The company announced that it would not use tracking technologies anymore. These helped the the giant follow users with its ads and make billions of dollars.
Does online tracking…
2020 Review: The clash of the advertising industry
January 4, 2021
Here we offer you a 2020 review of the advertising industry that is struggling to make more money and it wants to protect its trackers for this. There were many shy attempts to get rid of the third-party cookies – those pieces of code that advertisers use to follow us.
Let's take our right to customise the way we see ads
December 14, 2020
The way we see ads is a complex mechanism that helps advertisers and companies follow us and our online behaviour all the time. Thus, they try to make sure they maximise the possibility to sell their products or obtain our data.
After
they gather it, they use it to…
No ads to bother us might be the best marketing approach
November 16, 2020
Some of the strongest companies’ CEOs chose the no ads strategy, just to avoid bothering users. Maybe one of the best known is Elon Musk, but there are still other famous names who did the same. Just to mention one of them: Steve Jobs.
The no ads approach…
Advertising: The fight for and against intrusive ads
September 28, 2020
The advertising environment is changing and becomes very painful, even for the huge players. At the same time, this would be the best news for all the internet users.
The death of the third-party cookies seems imminent. This is because
they are the means that allow…
The real reason behind the Facebook look change
August 24, 2020
Users
should say “Good bye!” to the actual Facebook look. Although the
company did not announce it publicly, the design that has been the
new default since May will become the only option, starting
September.
A simple notification
So, the company did not make…