Google announced that advertisers have new ways to capture leads, as they can ad lead form extensions to YouTube and Discovery campaigns.
What leads are
Leads are people or
organizations that have an interest in what a company is selling. So,
they express their…
As we all need to access information all the time, it is important to surf faster and find what we need, in no time. But, in order to do this, we must meet at least two important conditions: a good internet connection, and a fast browser.
The fight for speed
All…
Users’ privacy seems to be the biggest “loser” after the CEOs of Facebook, Apple, Google and Amazon testified in front of the Congress. Mark Zuckerberg, Tim Cook, Sundar Pichai and Jeff Bezos tried to emphasize that users are in control of their data, but avoided…
Cascading Style Sheet (CSS) is standard mechanism for formatting web pages. Developers use it to define text styles, for instance, but also other aspects of the web pages.
Why is CSS very useful?
Well, Cascading Style Sheet is the
standard that helps developers…
Many of us know that we need to keep away from trackers, whether we do or don’t exactly understand what they are how they act. This is because many entities that defend online privacy advise us to stay away from them, as they might affect our privacy.
Let’s…
We should all be able to make the difference between good and bad ads, as we browse the internet. But doing this might not at all be an easy task.
What are good or unharmful commercials?
In fact, there might be more than one description for good or unharmful ads.
The hidden secret that you may not be aware of regarding ads is the way publishers collect and use your data. This helps them make more money and load your browser with more ads.
How it works
Each
time you search for something on Google or access a website…
Ad fraud has become a very big issue for both users and the advertising agencies. Different forms of it might reach a cost of $120 billion, until 2023, in the U.S. only. This means up 21%, from 2021.
High growth of different forms of ad fraud
The ad fraud varies a…
Google’s reasons to show ads all the time when we are online seems to be stronger than ever. Alphabet, Google parent company announced record revenues for the second quarter since the pandemic started. The amount is as large as $56.9bn, out of which $46bn came from its…
Marketers for an Opeb Web (MOW) attacked Sandbox, from Google. This is the company’s anti-tracking project which should “create a thriving web ecosystem that is respectful of users and private by default,” according to Google.
In other words, this should mean…
